Skip to main content

Table 1 The nine-step tailoring process (adapted from Kreuter et al. [22])

From: Theory-and evidence-based development and process evaluation of the Move More for Lifeprogram: a tailored-print intervention designed to promote physical activity among post-treatment breast cancer survivors

Process Aim of step
1. Analysing the health problem Understand the determinants of physical activity behaviour change
2. Developing a program framework Outline the program “blue print” and develop a detailed description of each intervention component
3. Developing tailoring assessment Develop assessment to measure participants status on key determinants
4. Designing feedback Specify the design characteristics of the tailored material
5. Writing tailored messages Outline unique characteristics of each message and write the tailored messages
6. Creating tailored algorithms Link the specific responses to each assessment question with the corresponding message using logic statements – e.g. “if this, then that”
7. Automating the tailoring process Assemble the computer program that generates tailored feedback
8. Implementing the program Produce accurate and timely tailored feedback
9. Evaluating the program Evaluate process, impact and outcome of the tailored program