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Table 1 Summary of the evaluation protocol

From: In-store marketing of inexpensive foods with good nutritional quality in disadvantaged neighborhoods: increased awareness, understanding, and purchasing

Method Duration Place Period Sample Customers
Purchasing data - 2 intervention stores and 2 control stores January to June 2013 (baseline) and January to June 2014 (intervention) 6625 customers Member-customers only, making 100 % of their purchases in the same store, with at least one purchase during baseline and during intervention
Exit surveys 2 min 2 intervention stores May-June 2014 259 customers All customers
In-depth surveys 15 min 2 intervention stores June 2014 116 customers Member-customers only