Experimental (Food Advertisement Condition) | Control (Non-Food Advertisement Condition) |
---|---|
Advergame: | |
Nestle Kokokrunch cereal | Lego |
TV advertisements: | |
McVities Delichoc biscuit | The North Face sportswear |
Burger King Meal Deal | Vodafone Ireland |
Taco Bell Smart Phone App | Speedo swimwear |
McCoys crisps | Visit England |
Nestle Kokokrunch cereal | O2 telecommunications |
Hersheys chocolate spread | British Airways |
McVities BN biscuit | Bloomingdales |
Walkers Mixups crisps | Mini |
Hula Hoops savoury snacks | Disney Cruise Line |
Maynards Discovery Patch confectionery | Petplan insurance |