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Fig. 2 | International Journal of Behavioral Nutrition and Physical Activity

Fig. 2

From: Targeted retail coupons influence category-level food purchases over 2-years

Fig. 2

Effect of targeted coupons on purchase rate for each food category. Figures are divided into two groups: less healthful foods and more healthful foods. Mean food purchases per week at food category level among exposed households vs. unexposed households pre- and post-campaign are shown through solid and dash lines. Exposed households are represented with a solid line and unexposed households are represented with a dashed line. The pre-campaign period describes the period prior to the coupon campaign (day<=223); the post-campaign period describes the period after the coupon campaign began (223 < day< 642)

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