Table 2 Daily dietary intake by baseline levels of ad exposure (in tertiles)
Low exposure (n = 241) | Medium exposure (n = 240) | High exposure (n = 240) | |
|---|---|---|---|
0.0-3.1 min | 3.1-9.5 min | 9.5-31.8 min | |
Overall high-in foods1,2 | |||
Consumers: n (%) | 236 (97.9) | 233 (97.1) | 230 (95.8) |
Absolute energy (kcal) | 561 ± 28 | 527 ± 28 | 576 ± 28 |
Energy adjusted (% kcal) | 31.4 ± 1.2 | 28.5 ± 1.2 | 29.3 ± 1.2 |
Daily intake (energy and nutrients) | |||
Daily energy (kcal) | 1739 ± 41 | 1804 ± 40 | 1865 ± 41* |
Total sugars (grams) | 97.4 ± 3.6 | 98.7 ± 3.6 | 104.3 ± 3.6 |
Total sugars (% energy) | 22.4 ± 0.6 | 22.0 ± 0.6 | 22.2 ± 0.6 |
Saturated fat (grams) | 20.4 ± 0.7 | 20.6 ± 0.7 | 21.3 ± 0.7 |
Saturated fat (% energy) | 10.4 ± 0.2 | 10.0 ± 0.2 | 10.0 ± 0.2 |
Sodium (mg) | 2413 ± 73 | 2422 ± 73 | 2552 ± 73 |
Sodium (mg/1000 kcal) | 1399 ± 30 | 1363 ± 30 | 1386 ± 30 |
Food groups (high-in) | |||
Ready-to-eat breakfast cereals | |||
Consumers: n (%) | 46 (19.1) | 30 (12.5) | 30 (12.5) |
Absolute energy (kcal) | 32 ± 4 | 18 ± 4* | 17 ± 4* |
Energy adjusted (% kcal) | 1.8 ± 0.2 | 1.2 ± 0.2 | 0.9 ± 0.2* |
Salty snacks | |||
Consumers: n (%) | 47 (19.5) | 42 (17.5) | 55(22.9) |
Absolute energy (kcal) | 64 ± 12 | 67 ± 12 | 68 ± 12 |
Energy adjusted (% kcal) | 3.3 ± 0.6 | 3.4 ± 0.6 | 3.6 ± 0.6 |
Sweets and desserts | |||
Consumers: n (%) | 159 (66.0) | 159 (66.3) | 149 (62.1) |
Absolute energy (kcal) | 218 ± 17 | 197 ± 17 | 216 ± 17 |
Energy adjusted (% kcal) | 12.1 ± 0.9 | 10.7 ± 0.9 | 10.9 ± 0.9 |
Sugar-sweetened beverages | |||
Consumers: n (%) | 133 (55.2) | 141 (58.8) | 139 (57.9) |
Absolute energy (kcal) | 107 ± 10 | 110 ± 10 | 136 ± 10* |
Energy adjusted (% kcal) | 6.1 ± 0.5 | 5.9 ± 0.5 | 6.9 ± 0.5 |
Milks and yogurts | |||
Consumers: n (%) | 49 (20.3) | 52 (21.7) | 40 (16.7) |
Absolute energy (kcal) | 29 ± 5 | 35 ± 5 | 28 ± 5 |
Energy adjusted (% kcal) | 1.8 ± 0.3 | 2.1 ± 0.3 | 1.6 ± 0.3 |